Break Point

The Ask
How can medium inform content?

The Problem
Take three different themes and define them clearly on the printed page through choices in typography and layout.

The Solution
I made the physical page work to my advantage in using alternative reading methods when presenting the idea of looking at a screen or a package.  “On the Screen”’s turning of the pages mimic how one would scroll on their devices.  Meanwhile “On the Label” utilizes the three-dimensionality of the book.

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